Outdoor v/s Indoor Advertising in context to Indian markets

Out Of Home ads do not share any animosity with indoor ads. It is choice of the media advertiser to choose whichever medium of advertising suites him. The variance of medium and visibility between OOH ads and indoor ads do not affect the kind of landscape ,language, creativity or advertising approaches used in both of the mediums. In order to get the variances between these two mediums of advertising, check the below which explain how Out Of Home ads differ from indoor ads.
Difference in marketing advertising media :
Media vehicles used for OOH Outdoor Advertising  totally varies from the media vehicles used for indoor advertising India. In outdoor advertising, there are a wide range of media vehicles to promote a brand. The range of media vehicles can range from a simple highway billboard to a digital signage at a movie theatre. When it comes to indoor ads, the media vehicles are limited to only some few such as television, radio, print media, internet & mobile. Until and unless, technology gifts advertisers more indoor advertising mediums, indoor ads will be confined to these mediums only. 

Difference in Outdoor and Indoor advertising :
OOH Advertising approaches quite varies from indoor ads. In outdoor advertising, what is important is maximum exposure of the brand message so that customers can continuously rely upon the same source. Further, outdoor media spaces ads cannot be switched off like indoor ads. When you don’t want to watch a television commercial, you change the channel. However, in  outdoor media advertising no such thing happens. OOH ads are continuously exposed to advertisers and can never ever be avoided. 
Over the years, outdoor media advertising has gone through various innovations unlike indoor advertising. Expanding brand advertising expertise through latest and newest means of technically enriched mediums, OOH Advertising provide options  advanced and richer brand promotion solutions to advertisers and brand owners in the future.
For more Detail visit: http://www.myhoardings.in

Bus and Taxi Advertising

Outdoor and Indoor Advertising

New Changing face of Indian Outdoor Advertising

Advertisement on famous brand shops gives maximum coverage to the business owners who want to advertise their product/services without spending MUCH .

MyHoardings.com give you the opportunity to advertise in and out of the below mentioned shops at very reasonable prices -

Mc Donalds

Levis Showrooms

HaldiRams Showrooms

Café Cofee Day

KFC Centers

BHIMS,D’Mas,Nakshatra Jewellers

Above mentioned brands have presence at significant places in most of the cities and are occupied by customers round the clock .To maximize the output from the money spent on advertisement , myhoardings.com gives you the opportunity to advertise on leaflets , billboards , signages inside and outside the showrooms/shops of above brands.

Time has come to explore new options for advertisement , apart from traditional ways of outdoor advertisement . MyHoardings.com surveyed and researched to find new economical and innovative ways of advertising , specifically for advertisers with low marketing budget. We came up with below options -

Advertisement on Road side Chaat stalls .

Advertise on paper bags given by fruit and vegetables vendor .

Business ads on Paper Juice glasses at juice shops.

Sticker advertisement on individual motorcycles and scooters

Paint advertisement on roof top water tanks with more visibility

Brand Advertisement on  Eco friendly Jute bags .

Since new businesses are coming in existence every day , hence to meet the growing demand of out of home advertising spaces in Urban and Rural India ,with cost effectiveness ,using each and every possible option available will hold the key in future .

Advertisement business in India is growing annually at a rate of 15% from last decade , and expected to boom more in the coming years, making it a lucrative option to invest , due to the contribution of outdoor hoardings, Signages  and Billboards in the business promotion and Sales .

Online booking of Hoardings,Signages,Billboards in New Delhi, Advertise brand in Mumbai,Outdoor Advertisement in Bangalore,Indian Outdoor advertising Company,Outdoor Media Marketing agency India,Online booking of Outdoor Media Spaces India

Call:+91 9620541463

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Advertisement joins the league of Basic Necessity

Basic necessities have surpassed Roti, Kapdaa and Makaan .Advertising has become the lifeline of each and every business .Business which in turn drives economy and our life .But what we often see ,advertising is not an easy game to play. Advertising which every business requires, may be indoor our outdoor,may be for rich or the middle class comes with a BIG BURDEN on business owner’s pocket. So, many small business owners finds it hard to advertise their products/services and ultimately fail to reach the end customers resulting in slow business growth and eventually dead business .

MyHoardings surveyed 1500 businesses dealing in various  across 40 cities across India and  came up with conclusion, that although everyone want to

advertise through Outdoor Hoardings,Radio Advertising,TV Ads, Signages  Advertising, Ads on Auto, Ads on Taxi’s, Malls advertising, Advertisement on Buses, Metro outdoor and indoor advertising

, but they they don’t have enough funds to roll out on these expensive media of mostly outdoor advertisement .

MyHoardings has tie ups with more than 900 vendors in Business Advertisement segment,Entertainment, Sports, Hotels, Aviation, Civil Works, Railways, Airports division to provide advertisement opportunities at NEVER BEFORE prices since we make use of our Bidding and real time tracking software for tracking unoccupied media spaces and pitch the outdoor space owners to optimize their revenue model and also include low revenue businesses for promotion .

Outdoor Advertising Bidding in B2B Market

INDIAN OUTDOOR ADVERTISING  PORTAL

Who are we ?

Founded in 2012

Indian Outdoor Ad Agency Myhoardings.com

provides a unique and centralized place to Business owners to search for their Outdoor business promotion needs in the form of all Out of Home (OOH) advertising service partners .MyHoardings is aggressively working on data analysis of OOH service companies across India to give it’s clients best deals for advertising .

Till date, there was a vacuum in Indian Outdoor advertising, as far as pace with exponentially growing Internet usage is concerned. We are glad to help our listed customers, not to lose any more leads coming via the way of Internet. We have significance visibility on various search engines (Google and Bing) which will help us in procuring more business for our listed OOH service partners.

Services

Centralized database of all Indian OOH service providers for PAN India presence and E2E business promotion.

Bids and Tenders Accessibility: A newly innovative portal to give access to our customers for a price comparison matrix (Only visible to our End Customers) allowing them to have access to hassle free Bidding environment. Innovation in traditional form of Indian Advertisement   to build more value to the brand.

Ensuring optimal usage of Outdoor Spaces – Proving real time feedback and even distribution of business units among listed OOH service partners via equality algorithm for particular kind of subscription.

  

We provide the latest features and a user friendly environment that allows marketing companies to reach their customers and provide best services in a cost effective manner. In simple terms, we provide a platform where advertising agencies and/or marketing companies meet and negotiate the best possible deals in the least cost.

Mission:

Our target is to cover more than 70% of the online leads generated for booking of outdoor hoarding spaces (Hoardings, Mobile spaces, Exhibitions etc.) by end of 2013.

Induction of a highly competitive bidding software tool for our customers which enables them to choose most efficient and potent outdoor marketing partners and equally enable Outdoor service provides to have centralized access to open requirements from customers (Category and area wise) .

If you, or your company, have been thinking of increasing your reach and bottom line using more efficient and economical outdoor advertising we are going to expand to be an encyclopedia for out of home OOH advertising. Simply speaking, you want to know outdoor media details in any section of India, do contact us   at info@myhoardings.com . Do visit the Site-List Page to SUBMIT list of vacant hoarding sites and Check out your potential clients .My Hoardings is having wide spectrum of clients. Every business required attention, identity that’s why My Hoardings introduced some Medias which is suitable for every business & it gives them sparking their identity .

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www.myhoardings.com

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How OOH(Out Of Home) advertising help your Business??

How to withdraw maximum from Outdoor Advertising in India ??

Advertising is just not enough .You need to ensure  whether proper planning and tracking of the activities carried out by your OOH media agency . OOH advertising in India helps you to -

1. Build a brand: You can launch, re-launch or build a brand by increasing the brand awareness using outdoor. 2. Make an impact: You can create a lasting impact by using the media creatively. You can use a spectrum of colors, fonts and styles to make your outdoor ad eye-catching and appealing. 3. Reach target audiences at low cost: Using outdoor, you can reach large yet specific audiences at a lower cost as compared to the other mediums. 4. Channel/Segment market to target unique customers: You can segment the market and advertise according to your area's specific requirements. For example, to reach the residents of South Extension colony, you can do community branding in that particular colony. 5. Compliment other media: Internet is playing crucial role in booking of outdoor media spaces like Hoarding,Signboards,Signages ,Billboards in India .Outdoor media You can use it in combination with the other media to increase the impact of your campaign. It can serve as a reminder to reinforce the brand image for sustained brand awareness.

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You may book your hoardings from our wide range of listed Outdoor advertising companies at -

www.myhoardings.com
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Outdoor advertising market in India

What is OOH Advertising -  

	Out-of-home advertising (also referred to as OOH) is essentially all type of advertising that tries to reach the consumer while he is "outside of the home". Be it while traveling in the metro to reach office or while taking a coffee break. OOH is ubiquitous; on or in bus, taxi, railway station, airport, mall, retail store, road, club and scores of other touch points. OOH ad agency India caters everywhere where you are. It is the medium that reaches active consumers where they are most available to take notice i.e. out of their homes.
	Who can use OOH?
	The avenues for out-of-home are growing and so are the audiences registering the mediums. That's exactly why all types and sizes of businesses can use out-of-home advertising to gain exposure, generate sales and raise their profiles in the marketplace. Different people can use different kinds of outdoor media according to their product or service. Beverage companies normally use sports events like cricket or football; hotels and eating joints generally use nearby billboards to promote themselves, a bus shelter may promote a mobile service provider and kiosks may endorse a latest movie.
	5 Reasons why you should go OOH
	Since we as humans spends a lot of time of our life outdoors. There are more people "out and about" than ever before, more cars per household, longer distances traveled and longer times outside. More traffic signals ,red lights, more traffic jams and thus more idle time to look around at billboards. 5 reasons why you should go OOH are as follows:
	1. Economical: The lowest cost-per-thousand of any media, Outdoor Advertising is unsurpassed in its ability to supply long-lasting impressions, coverage, reach and frequency. Outdoor Advertising communicates ideas at the lowest possible prices. 2. Visibility and Total reach: Outdoor Advertising provides broad coverage and outstanding reach. It is the most visible media exposed to everyone who goes outside of the home to work, study, shop or play. 3. Consistent brand reinforcement: The continuous presence of Outdoor Advertising produces frequency levels unmatched by any other medium. Outdoor advertising is the only type of media that has constant exposure. It can' t be thrown away or turned off. No other type of advertising allows your message to be displayed 24 hours a day, seven days a week. 4. Wide target potential: Not only can you reach mass audiences with Outdoor Advertising, but it also allows for targeting specific communities, ethnic groups, ages, income levels, etc.  5. Continued Sustained awareness: Outdoor generates repeated exposure, delivering your message over and over again.

Combining Out Of Home Advertisement with Internet

Outdoor advertising is the oldest form of advertising and Internet the latest one .The outdoor media includes outdoor advertising in several forms- such as hoardings , posters, billboards, hoardings, unipoles etc. These can be referred to as the traditional media options. However due to advancement in technology Internet is becoming important and the optimized advertisement plan now a days include both .Where as, the world of outdoor advertising comprises of much more. There are non-standardized signs such as roadside signs, highway advertising and innovative mediums like transit advertising, mall advertising etc. that all come under outdoors' domain. Hence, evolving a more encompassing form of advertising called Out of Home advertising (OOH).

Since India is at nascent stage for booking outdoor spaces from the comfort of your home , www.myhoardings.com  is proving a end-to-end solution for customers and outdoor space owners to make deals from the comfort of your own places by competitive bidding .