Advertise in Rural India | Marketing products in Indian Villages

Advertise in Indian Villages

TheMediaBazaar Asian nation provides complete E2E communication package rather than focusing solely on advertising. we tend to cater to the walk of the agricultural belts together with semi-rural and smaller cities. Our rural services portfolio include:

Rural promoting and stigmatisation

Event Management

Market day activities

Visual mercantilism

New offerings

Other markets

Research and Consulting

Rural promoting and stigmatisation

1. India is various in its culture, language, accomplishment levels, faith and socio - economic backgrounds. several media campaigns by a number of the largest organizations have failing attributable to their lack of understanding on this various nature of our rural customers. TheMediaBazaar.com Asian nation but, is provided with the correct solutions. Van Campaign – the gang puller No distance is just too long for America. we tend to take your brands to the distant land, country facet, semi urban cities and rural places through our innovative mobile van campaigns. With larger visibility and deep reach, we tend to build your brands ring bells in each nook and corner of Asian nation. Vehicles carrying publicity perpetually grab attention. Moreover, if it's in geographic area, it definitely may be a crowd puller. Van campaign is one in all the foremost effective communication channels for rural customers, since it involves lay to rest personal communication with most target customers. Van campaigns facilitate in:

Better whole building

Higher product and whole visibility

Product sampling and trials

Carries electronic media like tv ads

Crowd propulsion medium

Retail mercantilism

1. Door to door campaigns – stigmatisation at the door step Taking the merchandise to the door step of the target market may be a certain shot path for a wider reach. This not solely ensures America from not missing any potential client however conjointly earns the trust of the purchasers. In rural areas with scanty population, the target customers bound|surely|certainly|sure|for sure|sure enough|sure as shooting} merchandise area unit restricted to certain localities. Door to door campaigns have shown wonderful results for top worth merchandise.
2. Theatre stigmatisation and Trials – Success through silver screen Movies in theatres area unit India’s major supply of diversion in each the urban and rural areas. therefore theatres area unit a beautiful place for whole communication. we tend to area unit affianced with most theatres, wherever in we tend to conduct ad trials for analysis and additional whole promotion.
3. Campus Activation:

We area unit connected to around one thousand faculties within the rural and semi urban areas. this is able to facilitate America to directly act to at least one of the foremost necessary growing target cluster of the country, the youth. For shoppers trying towards such target cluster within the rural front, a prepared created youth central platform is offered for his or her promoting and stigmatisation campaigns.

Wall Paintings – Writing success

This is one in all the normal modes of advertising, that continues to be common in rural areas. They guarantee high whole awareness, highlight key whole promise with igh recall rate.

Event Management

Folk media

The TheMediaBazaar.com thanks to inform anyone is by entertaining them. we tend to perceive and explore this facet to our client’s advantage. Rural lots are often simply reached through folks media within the native language and native genre. This makes it simple to convey the whole message and merchandise edges in Associate in Nursing entertaining and attention-grabbing manner. we tend to area unit related to over one hundred twenty totally different folks teams across southern Asian nation to suit the tastes of various geographies. 

Some of our folks arts embody

1. Burakhatha
2. Yakshaganam
3. Ugadolu Drum Beats
4. Pulivesham
5. Daskathiya
6. Lavni
7. Mimicry
8. Magic shows

• Interactive Games – For effective communication To ensure that we tend to area unit act effectively, we'd like to urge the target market involved the merchandise and its expertise. For this we tend to style interactive games that invoke individuals participation at our rural kiosks drawing the eye of big crowds. It conjointly doubles the result because it is that the right place to conduct trial runs of the merchandise, facilitating spot sales.

Festival stigmatisation – A community interaction chance

In rural a part of southern Asian nation, festivals perpetually demand community celebration with Brobdingnagian gatherings in specific locations. we tend to regard this as an excellent chance for stigmatisation, trade exhibitions etc. Providing community services like facility kiosks, tending centres, journey facilitate centres etc., can produce a beautiful platform for shut community interaction, stigmatisation and association with target customers.

Others events – info through diversion

Events like sports, drama, food festivals, out-of-doors cinemas, pic programs etc., conjointly had TheMediaBazaar.com in rural elements as they pull giant crowds for diversion.

New Town Launches – bespoken for achievement

When all of the higher than parts area unit combined to the correct result, it's a replacement city Launch. This facet we've tailor- created for medium majors, World Health Organization are our shoppers for a protracted time. to this point we've with success conducted over 3000 urban area launches for varied medium merchandise. during this we tend to introduce the merchandise in new cities and build awareness across the city. a replacement city launch might include: 

Dealer meets

Van Campaigns

Town stigmatisation

Coverage in native cable

Market Day activities – A golden chance

At TheMediaBazaar.com Asian nation, Mandis, Haats, Melas and special days of interchange totally different villages area unit day events. The annual consolidated interchange these market centres is value billions. we tend to regard it to be a golden chance to not be incomprehensible by any organization.

We facilitate our shoppers in distinguishing, designing and capital punishment varied events in varied Market Days for effective product sales. These area unit few statistics signifying the importance.

MANDIS: Total no of mandis:6800 Average population catered to by every mandi:1.36 lakh Most agricultural areas with population quite ten,000 have mandis.

Marketing In Village HAATS:

Average sale per day: Rs two.25 lakh

Number of sales outlets/haat: 300+

Number of tourists per haat: four,500

Average sale per outlet: Rs900

Villages coated by haat: 20-50

APMC: An APMC market on a mean serves 435 sq metric linear unit within the country. Farmers live at intervals the radius of forty kms of APMC

MELA: Average retailers in each mela: 850 Average sales per mela: Rs.143 lakh Visual mercantilism Visual mercantilism may be a essential dimension for any retail operation to achieve success. it's Associate in Nursing art of attracting the shopper's eye to your product and services. TheMediaBazaar.com offers bespoken and targeted visual mercantilism solutions for you. Our solutions mix business and science of promoting at retail principles with technical skills in visual show, props, signage, and style techniques to form your merchandise a watch catcher. The R&D department at TheMediaBazaar.com Asian nation is usually on its toes to lookout for brand spanking new and rising opportunities in rural sector. The team through its analysis and study in recent times has known newer delivering true company social potentialities. we've known few new avenues for rural markets: Pilot launches TheMediaBazaar.com Asian nation launches pilot programs for our shoppers World Health Organization area unit trying to experiment with new markets and areas. rather than going for a full fledged campaign, we tend to facilitate corporates take a look at new waters incrementally. counting on the results, we tend to partner and advise the organization to determine upon ensuing course of action. The Agricultural manufacture Market Committee (APMC) is a promoting board established by the state governments of Asian nation order to facilitate farmers to sell their manufacture and acquire affordable value. Asian nation features a total 7557 regulated APMC yards in total. Village Catalyst Through the Village Catalyst model we tend to produce human nodes in village that facilitate your whole become a part of the agricultural lives. Catalysts educate rural people on employability for gratis and facilitate them hook up with the thought job market. A catalyst may be a bridge between the corporate and therefore the rural people. His constant involvement with the agricultural people can plant the whole to become a part of their lives. The catalyst model may be a property model for long living whole presence in rural markets in conjunction with delivering true company social responsibility Haats TheMediaBazaar.com Asian nation sees a giant chance in targeting HAATS as Associate in Nursing avenue for whole awareness. Haats area unit unregulated open markets concentrating on rural retail wherever customers and producers meet once or double in a very week to sell and purchase. it's calculable that forty seven,000 haats area unit prevailing across the country that interact business value one large integer large integer per annum. Initial building of franchisee outlets/retail stores TheMediaBazaar.com Asian nation with its deep rural penetration will guide corporates in gap up new franchisee retailers 

we square measure a specialised Rural Advertising & complete Promotion agency primarily based in jap Republic of {india|Bharat|Asian country|Asian nation} that aims to form and implement a strong ad network across India. we tend to square measure giving the tip customers a high price, integrated and cheap unified media solutions through in-sourcing of labor all told states. 

TheMediaBazaar is accepted for Rural promoting & Rural Advertising, we tend to facilitate our complete homeowners boos their sales via completely different promoting strategy and services absolutely secured by our consultants watching. Our seasoned product and management team creates and execute special promoting strategy and medium for company and complete homeowners to yield TheMediaBazaar.com conversion and ROI from their promoting expenses. 

What we will contribute? 

TheMediaBazaar Advertising personal restricted has established presence for over 3 years within the field of Media and promoting solutions for complete Promotion. 

All your Media and promoting demand from one complete honor. 

Providing you the foremost in depth and complete solutions for all variety of BTL activities in Rural Asian nation (specially in province, Jharkhand, province, Rajasthan,West Bengal, Orissa, Assam,Karnataka, Madhya Pradesh, Chhattishgarh, Gujarat and Maharashtra). 

We have a dynamic and hard-working team of innovative professionals providing a comprehensive solutions for all our client’s desires.

We can give made-to-order answer for complete engagement, promotion & building complete recognition to focus on audience. 

Why honor Advertising?

TheMediaBazaar have already served major company like Emami, Tata Steel, John Deere, Colgate-Palmolive, GlaxoSmithKline, Cavinkare, Marico, Unicef, Rasna International, Mahyco Seeds, Monsanto Asian nation, ITC, Abbott, Tata Indicom, Vodafone & a number of government departments.

Driven by impelled and arduous operating people that have the data and capability to form it huge.

Also a company member of Rural promoting Associate of Asian nation (RMAI).

Our reach expertise over the year in communication with the Semi-Urban and Rural customers.

Today, as an area of honor cluster with 05 units across specialised perform in Advertising, Event Management , CSR Campaign, Market Survey, Out-of-Home.

Our RESEARCH:

Looking at the reach of the varied media on the premise of sexual division, TV’s penetration in rural areas is thirty-nine per cent for men and thirty five per cent for ladies. Radio reaches twenty two per cent males and thirteen per cent females. Print reaches twenty per cent males and seven per cent females. Cinema reaches four per cent males and one per cent females. Statewise reach is highest for tv in state, with eighty three per cent penetration; it's the bottom in province, with eleven per cent penetration. Radio, like in urban Republic of India, has the most reach in state (40 per cent) and therefore the minimum reach in state (3 per cent). Print is only as a medium in Kerala once more, with 62 per cent reach, and least effective in MP, with solely four per cent reach. Cinema follows an equivalent trend in rural {india|India|Republic of Republic of India|Bharat|Asian country|Asian nation} as in urban India and has the very TheMediaBazaar.com reach in state – twenty per cent. The medium has the bottom reach within the states of province, Gujarat, Haryana, Chhattisgarh, Orissa, Uttar Pradesh and province – one per cent penetration in every of those states. 

Advertisers in India can't completely rely on Newspapers and radio to reach the country's 700 villagers million rural consumers. So if you have a product/service targetting rural population,come to us and we'll provide you a single point solution for all your marketing and advertising needs in Indian villages.On dirt roads across the districts, Indian gram panchayats,Indian village advertising.Our affiliated persons will carry out your product among masses , gives demonstrations and stages game shows to spread product knowlegde to Indian village consumers, one village at a time. We've team of hundreds of traveling advertising person performers who bring the world's biggest brands to audiences of a handful in the remotest reaches of Indian to Indian rural population for marketing and advertising.  

Product marketing and advertising in Indian Villages

Rural marketing in India

Rural marketing company India

Outdoor v/s Indoor Advertising in context to Indian markets

Out Of Home ads do not share any animosity with indoor ads. It is choice of the media advertiser to choose whichever medium of advertising suites him. The variance of medium and visibility between OOH ads and indoor ads do not affect the kind of landscape ,language, creativity or advertising approaches used in both of the mediums. In order to get the variances between these two mediums of advertising, check the below which explain how Out Of Home ads differ from indoor ads.
Difference in marketing advertising media :
Media vehicles used for OOH Outdoor Advertising  totally varies from the media vehicles used for indoor advertising India. In outdoor advertising, there are a wide range of media vehicles to promote a brand. The range of media vehicles can range from a simple highway billboard to a digital signage at a movie theatre. When it comes to indoor ads, the media vehicles are limited to only some few such as television, radio, print media, internet & mobile. Until and unless, technology gifts advertisers more indoor advertising mediums, indoor ads will be confined to these mediums only. 

Difference in Outdoor and Indoor advertising :
OOH Advertising approaches quite varies from indoor ads. In outdoor advertising, what is important is maximum exposure of the brand message so that customers can continuously rely upon the same source. Further, outdoor media spaces ads cannot be switched off like indoor ads. When you don’t want to watch a television commercial, you change the channel. However, in  outdoor media advertising no such thing happens. OOH ads are continuously exposed to advertisers and can never ever be avoided. 
Over the years, outdoor media advertising has gone through various innovations unlike indoor advertising. Expanding brand advertising expertise through latest and newest means of technically enriched mediums, OOH Advertising provide options  advanced and richer brand promotion solutions to advertisers and brand owners in the future.
For more Detail visit: http://www.myhoardings.in

Bus and Taxi Advertising

Outdoor and Indoor Advertising

New Changing face of Indian Outdoor Advertising

Advertisement on famous brand shops gives maximum coverage to the business owners who want to advertise their product/services without spending MUCH .

MyHoardings.com give you the opportunity to advertise in and out of the below mentioned shops at very reasonable prices -

Mc Donalds

Levis Showrooms

HaldiRams Showrooms

Café Cofee Day

KFC Centers

BHIMS,D’Mas,Nakshatra Jewellers

Above mentioned brands have presence at significant places in most of the cities and are occupied by customers round the clock .To maximize the output from the money spent on advertisement , myhoardings.com gives you the opportunity to advertise on leaflets , billboards , signages inside and outside the showrooms/shops of above brands.

Time has come to explore new options for advertisement , apart from traditional ways of outdoor advertisement . MyHoardings.com surveyed and researched to find new economical and innovative ways of advertising , specifically for advertisers with low marketing budget. We came up with below options -

Advertisement on Road side Chaat stalls .

Advertise on paper bags given by fruit and vegetables vendor .

Business ads on Paper Juice glasses at juice shops.

Sticker advertisement on individual motorcycles and scooters

Paint advertisement on roof top water tanks with more visibility

Brand Advertisement on  Eco friendly Jute bags .

Since new businesses are coming in existence every day , hence to meet the growing demand of out of home advertising spaces in Urban and Rural India ,with cost effectiveness ,using each and every possible option available will hold the key in future .

Advertisement business in India is growing annually at a rate of 15% from last decade , and expected to boom more in the coming years, making it a lucrative option to invest , due to the contribution of outdoor hoardings, Signages  and Billboards in the business promotion and Sales .

Online booking of Hoardings,Signages,Billboards in New Delhi, Advertise brand in Mumbai,Outdoor Advertisement in Bangalore,Indian Outdoor advertising Company,Outdoor Media Marketing agency India,Online booking of Outdoor Media Spaces India

Call:+91 9620541463

Visit us at www.myhoardings.com

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Advertisement joins the league of Basic Necessity

Basic necessities have surpassed Roti, Kapdaa and Makaan .Advertising has become the lifeline of each and every business .Business which in turn drives economy and our life .But what we often see ,advertising is not an easy game to play. Advertising which every business requires, may be indoor our outdoor,may be for rich or the middle class comes with a BIG BURDEN on business owner’s pocket. So, many small business owners finds it hard to advertise their products/services and ultimately fail to reach the end customers resulting in slow business growth and eventually dead business .

MyHoardings surveyed 1500 businesses dealing in various  across 40 cities across India and  came up with conclusion, that although everyone want to

advertise through Outdoor Hoardings,Radio Advertising,TV Ads, Signages  Advertising, Ads on Auto, Ads on Taxi’s, Malls advertising, Advertisement on Buses, Metro outdoor and indoor advertising

, but they they don’t have enough funds to roll out on these expensive media of mostly outdoor advertisement .

MyHoardings has tie ups with more than 900 vendors in Business Advertisement segment,Entertainment, Sports, Hotels, Aviation, Civil Works, Railways, Airports division to provide advertisement opportunities at NEVER BEFORE prices since we make use of our Bidding and real time tracking software for tracking unoccupied media spaces and pitch the outdoor space owners to optimize their revenue model and also include low revenue businesses for promotion .

Outdoor Advertising Bidding in B2B Market

INDIAN OUTDOOR ADVERTISING  PORTAL

Who are we ?

Founded in 2012

Indian Outdoor Ad Agency Myhoardings.com

provides a unique and centralized place to Business owners to search for their Outdoor business promotion needs in the form of all Out of Home (OOH) advertising service partners .MyHoardings is aggressively working on data analysis of OOH service companies across India to give it’s clients best deals for advertising .

Till date, there was a vacuum in Indian Outdoor advertising, as far as pace with exponentially growing Internet usage is concerned. We are glad to help our listed customers, not to lose any more leads coming via the way of Internet. We have significance visibility on various search engines (Google and Bing) which will help us in procuring more business for our listed OOH service partners.

Services

Centralized database of all Indian OOH service providers for PAN India presence and E2E business promotion.

Bids and Tenders Accessibility: A newly innovative portal to give access to our customers for a price comparison matrix (Only visible to our End Customers) allowing them to have access to hassle free Bidding environment. Innovation in traditional form of Indian Advertisement   to build more value to the brand.

Ensuring optimal usage of Outdoor Spaces – Proving real time feedback and even distribution of business units among listed OOH service partners via equality algorithm for particular kind of subscription.

  

We provide the latest features and a user friendly environment that allows marketing companies to reach their customers and provide best services in a cost effective manner. In simple terms, we provide a platform where advertising agencies and/or marketing companies meet and negotiate the best possible deals in the least cost.

Mission:

Our target is to cover more than 70% of the online leads generated for booking of outdoor hoarding spaces (Hoardings, Mobile spaces, Exhibitions etc.) by end of 2013.

Induction of a highly competitive bidding software tool for our customers which enables them to choose most efficient and potent outdoor marketing partners and equally enable Outdoor service provides to have centralized access to open requirements from customers (Category and area wise) .

If you, or your company, have been thinking of increasing your reach and bottom line using more efficient and economical outdoor advertising we are going to expand to be an encyclopedia for out of home OOH advertising. Simply speaking, you want to know outdoor media details in any section of India, do contact us   at info@myhoardings.com . Do visit the Site-List Page to SUBMIT list of vacant hoarding sites and Check out your potential clients .My Hoardings is having wide spectrum of clients. Every business required attention, identity that’s why My Hoardings introduced some Medias which is suitable for every business & it gives them sparking their identity .

Outdoor Digital Signages,Outdoor Digital Media,Empty Hoarding sites India

www.myhoardings.com

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How OOH(Out Of Home) advertising help your Business??

How to withdraw maximum from Outdoor Advertising in India ??

Advertising is just not enough .You need to ensure  whether proper planning and tracking of the activities carried out by your OOH media agency . OOH advertising in India helps you to -

1. Build a brand: You can launch, re-launch or build a brand by increasing the brand awareness using outdoor. 2. Make an impact: You can create a lasting impact by using the media creatively. You can use a spectrum of colors, fonts and styles to make your outdoor ad eye-catching and appealing. 3. Reach target audiences at low cost: Using outdoor, you can reach large yet specific audiences at a lower cost as compared to the other mediums. 4. Channel/Segment market to target unique customers: You can segment the market and advertise according to your area's specific requirements. For example, to reach the residents of South Extension colony, you can do community branding in that particular colony. 5. Compliment other media: Internet is playing crucial role in booking of outdoor media spaces like Hoarding,Signboards,Signages ,Billboards in India .Outdoor media You can use it in combination with the other media to increase the impact of your campaign. It can serve as a reminder to reinforce the brand image for sustained brand awareness.

Outdoor LED Signs,Digital Display Signages India,Online Booking of Hoarding

You may book your hoardings from our wide range of listed Outdoor advertising companies at -

www.myhoardings.com
Contact - info@myhoardings.com

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What is OOH Advertising -  

	Out-of-home advertising (also referred to as OOH) is essentially all type of advertising that tries to reach the consumer while he is "outside of the home". Be it while traveling in the metro to reach office or while taking a coffee break. OOH is ubiquitous; on or in bus, taxi, railway station, airport, mall, retail store, road, club and scores of other touch points. OOH ad agency India caters everywhere where you are. It is the medium that reaches active consumers where they are most available to take notice i.e. out of their homes.
	Who can use OOH?
	The avenues for out-of-home are growing and so are the audiences registering the mediums. That's exactly why all types and sizes of businesses can use out-of-home advertising to gain exposure, generate sales and raise their profiles in the marketplace. Different people can use different kinds of outdoor media according to their product or service. Beverage companies normally use sports events like cricket or football; hotels and eating joints generally use nearby billboards to promote themselves, a bus shelter may promote a mobile service provider and kiosks may endorse a latest movie.
	5 Reasons why you should go OOH
	Since we as humans spends a lot of time of our life outdoors. There are more people "out and about" than ever before, more cars per household, longer distances traveled and longer times outside. More traffic signals ,red lights, more traffic jams and thus more idle time to look around at billboards. 5 reasons why you should go OOH are as follows:
	1. Economical: The lowest cost-per-thousand of any media, Outdoor Advertising is unsurpassed in its ability to supply long-lasting impressions, coverage, reach and frequency. Outdoor Advertising communicates ideas at the lowest possible prices. 2. Visibility and Total reach: Outdoor Advertising provides broad coverage and outstanding reach. It is the most visible media exposed to everyone who goes outside of the home to work, study, shop or play. 3. Consistent brand reinforcement: The continuous presence of Outdoor Advertising produces frequency levels unmatched by any other medium. Outdoor advertising is the only type of media that has constant exposure. It can' t be thrown away or turned off. No other type of advertising allows your message to be displayed 24 hours a day, seven days a week. 4. Wide target potential: Not only can you reach mass audiences with Outdoor Advertising, but it also allows for targeting specific communities, ethnic groups, ages, income levels, etc.  5. Continued Sustained awareness: Outdoor generates repeated exposure, delivering your message over and over again.

Combining Out Of Home Advertisement with Internet

Outdoor advertising is the oldest form of advertising and Internet the latest one .The outdoor media includes outdoor advertising in several forms- such as hoardings , posters, billboards, hoardings, unipoles etc. These can be referred to as the traditional media options. However due to advancement in technology Internet is becoming important and the optimized advertisement plan now a days include both .Where as, the world of outdoor advertising comprises of much more. There are non-standardized signs such as roadside signs, highway advertising and innovative mediums like transit advertising, mall advertising etc. that all come under outdoors' domain. Hence, evolving a more encompassing form of advertising called Out of Home advertising (OOH).

Since India is at nascent stage for booking outdoor spaces from the comfort of your home , www.myhoardings.com  is proving a end-to-end solution for customers and outdoor space owners to make deals from the comfort of your own places by competitive bidding .