How OOH(Out Of Home) advertising help your Business??

How to withdraw maximum from Outdoor Advertising in India ??

Advertising is just not enough .You need to ensure  whether proper planning and tracking of the activities carried out by your OOH media agency . OOH advertising in India helps you to -

1. Build a brand: You can launch, re-launch or build a brand by increasing the brand awareness using outdoor. 2. Make an impact: You can create a lasting impact by using the media creatively. You can use a spectrum of colors, fonts and styles to make your outdoor ad eye-catching and appealing. 3. Reach target audiences at low cost: Using outdoor, you can reach large yet specific audiences at a lower cost as compared to the other mediums. 4. Channel/Segment market to target unique customers: You can segment the market and advertise according to your area's specific requirements. For example, to reach the residents of South Extension colony, you can do community branding in that particular colony. 5. Compliment other media: Internet is playing crucial role in booking of outdoor media spaces like Hoarding,Signboards,Signages ,Billboards in India .Outdoor media You can use it in combination with the other media to increase the impact of your campaign. It can serve as a reminder to reinforce the brand image for sustained brand awareness.

Outdoor LED Signs,Digital Display Signages India,Online Booking of Hoarding

You may book your hoardings from our wide range of listed Outdoor advertising companies at -

www.myhoardings.com
Contact - info@myhoardings.com

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Outdoor advertising market in India

What is OOH Advertising -  

	Out-of-home advertising (also referred to as OOH) is essentially all type of advertising that tries to reach the consumer while he is "outside of the home". Be it while traveling in the metro to reach office or while taking a coffee break. OOH is ubiquitous; on or in bus, taxi, railway station, airport, mall, retail store, road, club and scores of other touch points. OOH ad agency India caters everywhere where you are. It is the medium that reaches active consumers where they are most available to take notice i.e. out of their homes.
	Who can use OOH?
	The avenues for out-of-home are growing and so are the audiences registering the mediums. That's exactly why all types and sizes of businesses can use out-of-home advertising to gain exposure, generate sales and raise their profiles in the marketplace. Different people can use different kinds of outdoor media according to their product or service. Beverage companies normally use sports events like cricket or football; hotels and eating joints generally use nearby billboards to promote themselves, a bus shelter may promote a mobile service provider and kiosks may endorse a latest movie.
	5 Reasons why you should go OOH
	Since we as humans spends a lot of time of our life outdoors. There are more people "out and about" than ever before, more cars per household, longer distances traveled and longer times outside. More traffic signals ,red lights, more traffic jams and thus more idle time to look around at billboards. 5 reasons why you should go OOH are as follows:
	1. Economical: The lowest cost-per-thousand of any media, Outdoor Advertising is unsurpassed in its ability to supply long-lasting impressions, coverage, reach and frequency. Outdoor Advertising communicates ideas at the lowest possible prices. 2. Visibility and Total reach: Outdoor Advertising provides broad coverage and outstanding reach. It is the most visible media exposed to everyone who goes outside of the home to work, study, shop or play. 3. Consistent brand reinforcement: The continuous presence of Outdoor Advertising produces frequency levels unmatched by any other medium. Outdoor advertising is the only type of media that has constant exposure. It can' t be thrown away or turned off. No other type of advertising allows your message to be displayed 24 hours a day, seven days a week. 4. Wide target potential: Not only can you reach mass audiences with Outdoor Advertising, but it also allows for targeting specific communities, ethnic groups, ages, income levels, etc.  5. Continued Sustained awareness: Outdoor generates repeated exposure, delivering your message over and over again.

Combining Out Of Home Advertisement with Internet

Outdoor advertising is the oldest form of advertising and Internet the latest one .The outdoor media includes outdoor advertising in several forms- such as hoardings , posters, billboards, hoardings, unipoles etc. These can be referred to as the traditional media options. However due to advancement in technology Internet is becoming important and the optimized advertisement plan now a days include both .Where as, the world of outdoor advertising comprises of much more. There are non-standardized signs such as roadside signs, highway advertising and innovative mediums like transit advertising, mall advertising etc. that all come under outdoors' domain. Hence, evolving a more encompassing form of advertising called Out of Home advertising (OOH).

Since India is at nascent stage for booking outdoor spaces from the comfort of your home , www.myhoardings.com  is proving a end-to-end solution for customers and outdoor space owners to make deals from the comfort of your own places by competitive bidding .